What is SEO: Many bloggers and webmasters have battled over the years to understand SEO better and make good use of it to help their website ranking and performance, newbies are constantly surfing the internet for solutions and I will use this article to answer some of the questions with the sole objective of helping newbies and even old bloggers better understand the essence of SEO and how to use it, there are many questions that beg for answers and we will try to answer them. You can also learn how to write quality SEO articles Here.
What SEO means? – What is SEO?
SEO is an acronym of Search engine optimization and it simply means optimizing your website for search engine consumption. That is to make your website visible in search engines so as to get organic traffic. It is also known as a process of helping your website or articles appear when a query is made on search engines.
Breaking this down a little bit I will say that it is a process of providing answers to various questions and inquiries made by online users on search engines.
SEO is the very essence of blogging presently, search engines like Google are after quality content and one of the best approaches is SEO, what helps your website and webpages to rank high on search engines like Google is the proper use of keywords and Latern Semantic Index (LSI), which enables the search engine bots better understand what your webpage is all about and this will greatly improve the overall ranking of the webpage.
How do you do SEO?
There are many ways to do SEO, but the most important aspect of SEO is keyword research, your ability to find a good keyword that has the potential of having a good search volume is the key to a successful SEO process. Avoid merging into the already established and jam-packed keywords, research and come up with keywords that has potential.
Another thing is that you must ensure that your website is accessible to both bots and humans, your website must not be limited to laptops but most importantly your website must be mobile-friendly because the percentage of mobile users online is about 80%.
One other thing to do is to create quality backlinks from high ranking websites, there are ways you create quality backlinks through guest posts, forum commenting and providing answers on websites like Quora.
Ensure that your web pages are optimized for humans and especially search engines. Let every page be well optimized with relevant keywords and quality content.
What are SEO keywords?
SEO keywords are words or you can say phrases or titles that make it possible for your web page to appear on the search results. For example, if you are writing about “how to use Microsoft Word”. This could be a keyword or you can use only the word ‘Microsft Word” as the keyword. There are two types of keywords; longtail and shorttail keywords. “How to use Microsoft Word” is an example of a longtail keyword while ‘Microsft Word” is a short tail keyword.
However, you should know that long-tail keywords tend to rank faster than shorttail because it narrows down the search and they are usually specific.
Is SEO hard to learn?
No, if you are into web design then you should not have a problem learning SEO. It is very easy as long as you have an understanding. What you need to learn in the process is baseline traffic, website design, meta descriptions, etc., then how to create quality backlinks. You must have a flair for writing and word research, this is the core of SEO.
What is an SEO title?
An SEO title is the title of the particle that surely contains the primary keyword of the article and will surely become the clickable part of the search result on search engines. Remember that it is always advisable to include the primary keyword on the title, this helps in web page ranking on search engines.
What is SEO in Digital Marketing
SEO in digital marketing is the process of making your products and services visible to your customers through keyword research and implementation. It is the process of helping your customers to find your products and services among the wide range of companies online.
The importance of SEO in digital marketing cannot be overestimated and its role in ensuring quality sales is second to known. SEO is today and it will likely be the future of digital marketing and web traffic.
Learn the basics of SEO, keywords, and LSI then sit back and learn how to implement them professionally in your website, the result will definitely shock you in few months, Give your website time to mature while doing SEO on it and ensure you build quality backlinks.
You can read more about LSI Here